Holli Mølle is an organic flour milled by Trygve Nesje on his ancestral farm located in Spydeberg in the inner Østfold region and sent out to grocery stores and bakeries throughout the country. Our design solution establishes a system built around a single bag with bold sans-serif typography and a modest print treatment and the variety of brightly coloured labels that provide grain information and strong visual differentiation. Together these achieve a distinctive contrast of commodity and high quality.
LOGOTYPE – HAND DRAWN TYPOGRAPHY
