Stupedama turns 60 years and the team at Strømme Throndsen Design were chosen by Brynild to revitalize this national icon. We approached the task with humility for Stupedama's history, and chose to let the history reflect in the typographic outcome and illustration style.
As an iconic part of Norwegian brand history, Stupedama creates excitement and engagement! Brynild has used this to their advantage by inviting Stupedama's many fans to a drawing competition where you create your own version of Stupedama anno 2022. A lucky few ended up getting their ladies printed.
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