Jacobs Utvalgte is a premium own-brand range from Norgesgruppen selected by professionals with passion for good quality ingredients, flavour, heritage and provenance.

JacobsJacobsJacobsJacobsJacobsJacobsJacobsJacobsJacobsJacobsJacobsJacobsJacobsJacobsJacobs

We were commissioned by Norgesgruppen to help establish the label through the creation of the name and a strong visual identity and packaging solution that would deliver shelf impact across all its categories.

Jacobs Utvalgte

We used distinctive and compelling product photography and enhanced these with a sophisticated black band with gold foil elements, a contrast of hand drawn script and sans-serif we created a design solution with a distinctive sense of contemporary craft and quality.

Jacobs Utvalgte